Coventions of a music magazine

The image of the magazine, the content and the name of the magazine must fit the target audience. The colour scheme is also important too in creating a 'house style' ans in appealing to the target audience.
Mode of address is the way a text creates a relationship with its audience. The most common MOD in magazine is direct address where the photograph on the cover they will have the person looking straight out of the magazine inviting the reader in. Indirect address is where the person is looking away from the reader. It is not a convention but it is still used on magazines it's just not as popular.
Magazines usually include celebrities on the cover to help sales and increase profit. The front cover of the magazine is the main advertisement because it has to be representative of the magazine as a whole. It should be eye catching and interesting to draw the reader in. The colours should not only reflect the target audience but the genre of music eg. Rock, red and black. The header/title will create the 'Brand image' and the product will become instantly recognisable to the audience. Sometimes a slogan is used under the header to make it stand out to other rivals. The leading caption usually dominates the page and this is featured on your featured article and this should anchor the cover story. Straplines usually go at the top or bottom of the page highlighting other stars in the magazine or other stories/ selections in the magazine.